25 Product Designs That Will Make You Jealous

In today's episode, we break down the best websites, signup flows, onboarding pages, invite flows, and upgrade triggers so that you can get inspired for your next feature.

Aakash Gupta

Apr 04, 2025

Transcript

Check it out on Apple, Spotify, or YouTube.

Kate runs a 3-week live course User-Centric Product-Led Growth. Use code AAKASHxMAVEN for $100 off.

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Today’s Episode

This might be the first time someone walks you through how top products actually design flows that convert.

Kate Syuma led growth design at Miro as it scaled to 20M+ users.

In this episode, she breaks down 25 real product flows from the world’s best teams — Dropbox, Linear, Notion, Figma, and more.

From websites, signups, upgrade nudges, onboarding templates to sharing triggers, EVERYTHING.

Just crisp UX, real examples, and the psychology behind why they convert.

If you’ve been building in a silo or stuck on “what good looks like,” this is your cheat code.

You’ll learn:

Web Page Breakdown Examples (Starting with Dropbox & Linear – 00:03:30)
Signup Flow Examples (Starting with Figma / FigJam – 00:10:53)
Onboarding Examples (Starting with Canva – 00:21:01)
Sharing & Invitation Flow Examples (Starting with Linear – 00:32:47)
Upgrade Flow Examples (Starting with Riverside – 00:41:07)

Check It Out

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Here are the 5 Key Takeaways

1. Websites Aren’t About Looking Pretty!

Most SaaS sites follow the same tired template: headline, subhead, screenshot.

The best ones convert because they do 3 things:

Show the product → Dropbox’s animation immediately makes the value visceral
Let users try it → Rows lets you interact with a live spreadsheet before signup
Guide discovery → Linear uses layered navigation to pull users deeper, step by step

2. Signup Flows Don’t Have to be Boring

Bad signups dump too much, too fast.

Smart ones guide you through it. Like this:

One step at a time → Dropbox and Figma use progressive disclosure

Just 3 clear choices → Figma limits friction with visual use cases

Too much motion kills → Miro learned that too many GIFs hurt completions

3. Onboarding isn’t a Tour

It’s your first impression and it sets the tone.

Here’s what I’ve learned: personalization beats polish.

4 of the best examples:

FigJam: Contextual templates + inline tips based on your use case
Miro: Human-led walkthrough → more clarity, less clutter
Canva: Safe-to-play sandbox → no pressure, just explore
Slack: 4 interactive steps, no fluff

4. Sharing UX is a Make-or-Break for Multiplayer Products

Here’s how top teams use it to convert users into teams:

Default to simple → Linear: just a clean link

Trigger at the right time → Airbnb: right after wishlist creation

Bake it into signup → Loom: early invites = higher activation

5. Behavioral psychology is Massively Underrated

Great product design isn’t just visual, it’s behavioral.

Here are two principles she keeps coming back to:

Visceral delight → Humans feel before they read.
Dropbox’s animation makes you like it before you understand it.
Hick’s Law → More choices = more confusion. Limit to 3. Always.