8 Comments
User's avatar
Santosh Saladi's avatar

Pricing is a concept that is often ignored by several product managers, leaving the decision to either business heads or marketing teams. As one grows as a product leader, grip on product pricing is crucial to the success of a product.

Thanks for covering comprehensively on pricing.

Expand full comment
Aakash Gupta's avatar

Exactly!

Expand full comment
Vlad Dinev's avatar

This conversation packs a lot of value in under 90 mins! Recommend more PMs watch this.

I've worked in pricing and monetization in enterprise and start-up contexts (both B2B and B2C), and I really appreciated Kyle's point of view and focus on the art/science of setting the right value metric, and the intricacies of communicating pricing and pricing changes.

It's true that pricing is underrated and not widely understood, which is unfortunate as pricing is the one "feature" that each of your customers and prospects use and it is high-leverage tool in your hands.

Thanks Kyle for the great overview and Aakash for making the conversation flow.

Expand full comment
Your Growth Pricing Project's avatar

Superb 👌

Expand full comment
Filip's avatar

Pricing subjects are my fav! great job

Expand full comment
Sam's avatar

Great stuff, thanks for sharing this discussion. This was fascinating to go through as someone who was recently working with the monetization team on an AI product.

Wish I had this resource back then.

Expand full comment
Seif Abdelghany's avatar

Great work

Expand full comment
Aakash Gupta's avatar

Thank you so much!

Expand full comment