Why Did Rocket Companies Acquire Truebill?
1.275 billion dollars, all cash. When news hit two weeks ago that the lending company owned by Cleveland Cavaliers owner Dan Gilbert was buying the personal finance app Truebill, heads turned.
It was an eye-popping sum for a company that just 6 months earlier raised a series D at a $500M valuation. Did Truebill deserve the valuation? What did Rocket see…
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